Entertainments related - restaurant, bar or club, leisure
Related case study
Brindleyplace
Brindleyplace
is a vibrant and attractive canalside destination situated at the very
heart of Birmingham. This award-winning leisure and business destination
has something for everyone -restaurants, galleries, a theatre and
unique, independent stores are wrapped up together in the safest and
cleanest environment in Birmingham.
As well as one of the city’s
most diverse leisure destinations, Brindleyplace is a premier business
destination. Set around public squares and treelined streets, there are
10 architecturally stunning buildings providing more than 1.1m sq ft of
Grade A office space and providing an excellent working environment for
8,500 people.
Campaign details
Digital
campaign have been booked by Brindleyplace in order to promote its
entertainments events. Creative has included leaderboard adverts across:
Result
The
digital campaign that Brindleyplace have booked were a success and
received a high level of response and enquiries from our users.
Brindleyplace have since repeated their digital campaigns across
our digital products. The following testimonial from Brindleyplace backs
up these results.
“Brindleyplace has now run two online
campaigns with icbirmingham, one for our summer and one for our winter
events in 2007. Both campaigns were a huge success and resulted in large
amounts of enquiries from the public. We are therefore going to repeat
the campaigns this year and we will certainly look at additional
promotions we can run on the sites in the future. The potential
campaigns are even more attractive to Brindleyplace following the launch
of the new websites which are fantastic and very easy to navigate. I
was also thrilled with the extent of online editorial which supported
our advertisements and look forward to working with the team in the
future.”
Kate Gregson, Marketing & PR Manager – Brindleyplace